The Educated Franchisee is a How-To book by Rick Bisio & Mike Kohler for choosing a winning franchise for your business. The book starts with a chapter on fear and Frank Carney, co-founder Pizza Hut & current franchisee Papa John's Pizza says about it, "Fear is a good motivator. So is wealth. This book shows they can work together to help you find success as an entrepreneur in franchising." He also says, "Having both owned businesses & helped others become business owners, I can tell you that building a successful business can be one of the most satisfying acts of your life. This book is designed to help make sure you find the very best business for you."After more than 20 years as a business communication executive with Cox Communications, Mike Kohler was introduced to franchising through his work with Rick Bisio. Kohler has successfully owned both franchise & master franchise businesses. His experiences in franchise exploration contribute an end-user dimension to this book's concepts.
Kohler has taught business management & English composition. He earned his Bachelor's degree in Communications (Journalism) and a Master's degree in Business Administration, both from the University of Nebraska-Omaha.
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