Thursday, October 15, 2009

Franchisee success stories

The 50 years of the history of franchisig is filled with the following success stories:
  • Ray Kroc got his start as a mixer salesman whose California clients, brothers Dick and Mac McDonald, ran a popular hamburger restaurant, McDonald's. Mr Kroc purchased the restaurant and transformed it into today's giant operation through franchising.
  • Fred DeLuca, the Subway Restaurant founder, launched his business as a 17 year old when a family friend wrote him a $1,000 check so that he could open a sandwich shop in Connecticut. After opening 32 other Subways in the state, the company grew nationally and internationally by franchising.
  • Tom Carvel, the famous ice cream maker, launched his business with a $15 investment, selling ice cream from a truck. Later, as a refrigeration consultant and concessionaire, the taught shopkeepers how to create his ice cream for a flat fee and a percentage of the sales - in other words, through franchising.
  • William Rosenberg created Dunkin' Donuts from a small 'roach coach' in the Boston area.
  • David Sandler, founder of the Sandler Sales Institute, sold his sales training program to Fortune 500 corporations as well as small and medium sized companies.
  • Gary and Diane Heavin, founders of Curves for Women, grea a small chain of women's only 30 minute fitness centers in Waco, Texas, to an international chain of more than 6,000 such fitness centers.

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